Event Information:

  • Fri

    Facebook Basics - Setting Your Facebook Business Page - Newcastle

    10am-12pmThe Business Centre 265 King St Newcastle

    Do you know how to set up your Facebook page to generate interest in your business on the world's biggest social media platform? In this hands-on workshop, you’ll learn the basics of creating and managing a business page on Facebook, as well as other useful tools to get the most out of your page.

    What you'll learn

    • How to simply set-up and brand your business page
    • How to manage your business page settings, including security
    • How to build your audience (push and pull)

    Who should attend?

    All small business owners that want to grow their presence on Facebook.

    What to bring

    Your laptop which can access the internet is essential.


    Michael Smith is a born and bred Novacastrian has worked in the public sector for more than 25 years. For the last 4 years he worked in Marketing heading up social media for TAFE NSW – Hunter and Central Coast. In that time the overarching Facebook page grew from about 250 page followers to nearly 13,000. But that was just one page, there were many others which saw their total followers grow to well over 25,000 including many Facebook groups.

    At this workshop you will benefit from Michael’s experience managing pages and groups; training staff about the best ways to engage and become community managers; promoting customer opportunities; giving a shout out to sponsors, supporters or fans; responding to customers using Facebook Messenger and importantly, creating content plans and how to utilise images, video and live streaming to connect.

    Michael thrives on providing great customer service and the opportunity to help customers receive timely information on the platform of their choice. Big business or small business, if you feel the same way and want to take advantage of the opportunity to use Facebook to connect with your customers then there will be no shortage of takeaways for you at this workshop.

    This workshop is supported by the Australian Small Business Advisory Service (ASBAS) programme, an
    Australian Government initiative.